As well as tracking virtual pocket money, each Nestlum is a digital pet which needs regular care. Itâs a fun way to keep kids engaged with their Nestlum, but thereâs more than just play going on here.
Weâre designing every interaction to encourage foundational financial skills, such as budgeting, earning and spending.
Established Money Advice Service research has revealed that many of our fundamental habits and attitudes towards money are already established by the age of 7 and can be difficult to reverse later in life.
Nestlums is intentionally designed to foster this learning process, while maintaining a consistently fun and enjoyable experience!